Generic Robotics | Feeling is believing

Touch the future.

The future of education, research, work and entertainment will be informed by engaging new digital technologies. At Generic Robotics, we believe our digital world cannot reach its full potential until we can touch and interact with it as simply and intuitively as we do in the physical world.

Generic Robotics' innovative haptic technology ecosystem allows designers, developers, researchers, artists and teachers to incorporate sense-of-touch into digital experiences quickly, effectively and without detailed technical know-how.

Generic Robotics offers the most advanced touch applications on the market, backed by over 30 years deep expertise in haptic technology.

The power of touch.

The sense of touch is our physical connection to the world and to each other. It is indispensable, enabling us to understand our environment and interact effectively within it. It is the first sense we develop and often the last to leave us.

Digital touch technologies, otherwise known as Haptics,create forces that push against your skin, stimulating your sense of touch. This tactile interaction enables experiences as subtle as the vibration you feel when you press an icon on a smartphone, to a complete, hyper-realistic recreation of a surgical procedure.

Products and Services

The use cases for haptic feedback technologies are vast, but developing realistic virtual experiences is an expensive, time-consuming and risk-laden enterprise.

Generic Robotics has developed hardware, software and content authoring solutions that directly address these barriers, levelling the playing field for innovation in digital touch.

Teams can author sophisticated haptic content from day one of a project with seamlessly integrated out-of-the-box hardware and software. No programming or prior knowledge of haptics, robotics or physics is required.

Haptics Authoring Software

Toia®

Toia® is a software tool that allows researchers and creators to build interactive experiences with haptics feedback.

Toia simplifies the process of building haptics enabled content, by providing a complete set of tools for easily assembling haptic experiences. It requires no prior knowledge of haptics, robotics, physics or programming to get going.

Universal Haptics Workstation

SimuTouch®

The SimuTouch® workstation is a hardware platform that helps researchers and creators to develop new haptics experiences.

Our solution allows researchers and creators to quickly focus on developing awesome applications, by providing ready to go hardware, and content creation tools. No more time wasted trying to reinvent the wheel.

Consultancy and Development

Help to transform your business project using haptics

We provide consulting and development services to enterprise and haptics industry partners to help them understand and deploy haptics technologies in their organisations.

We have a long track record of working in partnership with other companies to deliver novel research and development projects. We are proud to have supported groundbreaking and life-changing projects, including in areas of healthcare, education, training and therapy, creating bespoke applications that continue to provide value a decade later.

Feeling is believing

Touch the future.

The power of touch.

“Teaching at a distance, certainly for an applied discipline like design and engineering, is not conceivable until we introduce touch."

Dr Lisa Bowers